We’re living in a new, somewhat virtual reality now thanks to social media. Filters are…

“The 2022 ROI report” published by Nielsen, provides information on the top 20…

Influencer marketing is one of the best and quickest strategies to establish brand trust…

What was the most recent video you watched, and how long did it take you to lose interest?

Instagram is experimenting with a new full-screen Home feed that includes more…

WHY SHOULD BUSINESSES TARGET MALAYSIAN MOMS?! According to the recent InMobi research “Gearing up for Ramadan 2022,” Malaysian moms could be a major target group for businesses planning Ramadan ads this year. Malaysian moms are more generous with their money than the ordinary Malaysians, owing to their role as the key buying influences in homes. …

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5 REASONS SOCIAL MEDIA MIGHT NOT BE WORKING FOR YOUR BUSINESS 1. You don’t have a plan You can’t go in blindly and expect success. Are you piecing together every free tip the gurus throw out and downloadable resource you can find? Maybe you’re hiring a coworker or assistant to do a job they don’t …

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Use your Instagram insights well! Instagram Insights allows you to get access to important user engagement data for your business profile. It’s not just enough to know the amount of likes you get. It’s important to understand your audience too. What is Instagram Insights? Instagram Insights is a feature that allows Instagram Business Account users …

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A guide to Instagram Video Aspect Ratio Instagram recently has made a couple of updates, so we’ve got your back in terms of all the latest video ratios for you to take note! Aspect ratio 4:5 This is the most straight-forward ratio that we’ve been using for all our Instagram feed videos or Carousel posts. …

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Tips: Enough of Covid-19 content? When’s the last time you’ve checked the daily cases of Covid-19 in Malaysia? Well, it has been a while for us. We think Malaysians have come to a point of co-living with Covid-19 that Covid-19 content has seemingly gotten less on social media. People are *tired* of reading about the …

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