Kuala Lumpur Fashion Week (KLFW) is back for its 13th season, once again transforming…
Category Archives: insights-and-trends
The Marketing of Malaysia in Foreign Countries
The recent Thunderbolts film came out, being the first Marvel film to feature Malaysia in a film..
Ne Zha: A Success Beyond Animation
Ne Zha is currently one of the biggest trends in China as of this year. This story about the legendary..
Lady Gaga’s Stop in Singapore: What Marketers Can Learn
Lady Gaga has once again come to Asia, and yet, Malaysia is looked over..
A Minecraft Explosion: What Marketers Can Learn
A Minecraft Movie just exploded onto theatres this month with resounding success…
Coachella 2025 Style, Brands & Viral Moments: What Marketers Can Learn
Coachella 2025 wasn’t just a music festival—it was a cultural reset, influencer runway, and a real-time testbed for brands aiming to stay relevant.
Why Festive Advertising Still Reigns Supreme in Malaysia
Every year in Malaysia, festive advertising isn’t just another seasonal buzz..
Avengers: Doomsday and the Danger of Overstuffing a Blockbuster—What Marketers Can Learn
The recent slow-drip reveal of Marvel’s Avengers: Doomsday cast has left fans…
How TikTok is Changing the Music Industry
The rise of TikTok has disrupted countless industries, but few have felt its impact..
Shrek 5 Teaser Trailer: A Bold New Direction
The release of the Shrek 5 teaser trailer has sent the internet into a frenzy..