Every year on 31 August, Malaysians unite under the Jalur Gemilang to commemorate Hari Merdeka…
Category Archives: insights-and-trends
AniManGaki 2025: Why Fans Love Malaysia’s Biggest Anime & Pop Culture Event
Every August, Malaysia’s anime, manga, and gaming community marks their calendars for one of the most anticipated events of the year…
KLFW 2025 Returns: What Brands Can Learn From Malaysia’s Biggest Fashion Event
Kuala Lumpur Fashion Week (KLFW) is back for its 13th season, once again transforming…
The Marketing of Malaysia in Foreign Countries
The recent Thunderbolts film came out, being the first Marvel film to feature Malaysia in a film..
Ne Zha: A Success Beyond Animation
Ne Zha is currently one of the biggest trends in China as of this year. This story about the legendary..
Lady Gaga’s Stop in Singapore: What Marketers Can Learn
Lady Gaga has once again come to Asia, and yet, Malaysia is looked over..
A Minecraft Explosion: What Marketers Can Learn
A Minecraft Movie just exploded onto theatres this month with resounding success…
Coachella 2025 Style, Brands & Viral Moments: What Marketers Can Learn
Coachella 2025 wasn’t just a music festival—it was a cultural reset, influencer runway, and a real-time testbed for brands aiming to stay relevant.
Why Festive Advertising Still Reigns Supreme in Malaysia
Every year in Malaysia, festive advertising isn’t just another seasonal buzz..
Avengers: Doomsday and the Danger of Overstuffing a Blockbuster—What Marketers Can Learn
The recent slow-drip reveal of Marvel’s Avengers: Doomsday cast has left fans…